Tourism365
Enhanced Capital Experience
Client Tourism365
Category Design
Industry Tourism
Introduction

Tourism 365, the esteemed tourism arm of ADNEC Group, emerges as a pivotal player in tourism development. Established with a profound purpose, it stands as the conduit that propels Abu Dhabi to the zenith of regional tourism, executing ADNEC’s visionary strategies with precision.

Tourism 365 unfurls as a catalyst, envisioning the growth of Abu Dhabi’s tourism, transcending emirate borders to fortify the GCC’s hospitality landscape, all while expanding its global presence.

Approach

In sculpting the design and essence of the Capital Experience welcome pack and brochure, the Tourism 365 team envisioned more than just functionality. They aspired for a visual symphony that harmoniously resonated with the diverse tapestry of experiences awaiting travellers in the UAE.

Solution

Honouring the essence of the project brief, the agency lent its creative prowess to both copywriting and design for the Capital Experience welcome pack and brochure. The collaboration resulted in an aesthetic marvel that not only communicated essential information but did so with a touch of modernity and creativity, aligning seamlessly with contemporary trends.

Outcome

The fruits of this collaboration were nothing short of resounding success. The Capital Experience welcome pack and brochure elicited admiration from the client team and the coveted target audience visiting the UAE. This undertaking stood as a testament to Tourism 365’s unwavering commitment to crafting impactful connections and experiences that linger in the hearts and minds of travellers.